Marketing Your Business or Organisation
Why use Tourism South East?
Tourism South East is a not-for-profit organisation with a mission to provide services and expertise that supports the performance and growth of the tourism industry. Its comprehensive knowledge of the product in the region and the types of visitors that are attracted here, underpinned by its expertise, networks and infrastructure, makes Tourism South East best placed to find the most cost effective marketing solutions for all types of businesses and destinations.
Whether you want to attract domestic or international visitors either travelling independently or in groups, Tourism South East offers a range of compelling marketing opportunities please contact us for further details.
Visitsoutheastengland.com is a key membership benefit of Tourism South East; members can increase their exposure on the site through purchasing a banner advert or if you would like to target our consumer database of 48,000 opted in consumers then why not participate in one of our themed enewsletters. Visitsoutheastengland.com is the online destination for consumers looking for things to do, places to stay and where to eat in the South East of England. Usability research conducted on the site found that visitors to the Visitsoutheastengland.com site wished to use the site as a method of reaching other sites and this offers the opportunity to position your business directly in front of potential visitors to South East England, a great way to engage with a large audience.
For many attractions and accommodation operators group travel business is essential in providing visitors all year round. Tourism South East is an acknowledged market leader in targeting group buyers and offers a comprehensive choice of activity including exhibitions, online marketing, printed guides and direct mail.
In recent years Tourism South East has become an acknowledged specialist in promoting China and offers a range of promotional opportunities with its travel partner China Holidays. In near European and North America markets, the emphasis is on targeting trade operators, trade contacts and the press particularly in Germany, Belgium, France, the Netherlands and of course the USA and Canada. There are also opportunities to get face to face with independent visitors through one of Europe's biggest consumer shows - Vakantiebuers in Holland.
Getting coverage in the press, media and on websites can be extremely cost effective but getting to the relevant travel writers and journalists can be speculative at best. Tourism South East has developed strong relationships with the travel media both at home and abroad and has a database of over 400 travel writers and bloggers that businesses can get access to as well as meet face to face at events and media visits.
For many business and organisations it can be difficult to cover all forms of marketing - advertising, design, print production, websites, driect mail and PR. Tourism South East currently manages marketing contracts for a number of industry partners providing a range of services tailored to individual requirements. The arrangement can be as large or as small as required and for any length of time.
For further information on any of the Marketing Services provided by Tourism South East call one of the Marketing team on 02380 625 400.